Brand & Motion Designer
I build visual identities and put them in motion — turning brand strategy into design systems, campaigns, and film that make organizations legible and memorable.
NAX
DESIGN
Available for [ADD: FULL-TIME / FREELANCE / BOTH]
Design · Motion · Impact
DisciplinesBrand identity · Motion graphics · Campaign design
Based inRiyadh, Saudi Arabia
Availability[ADD AVAILABILITY]
I am a graphic and motion designer in Riyadh, working across brand identity, marketing design, and animation. Triple Adobe Certified Professional, currently completing a BBA in Marketing — which is why I read a brief as a commercial problem before I read it as a visual one.
I build systems rather than artifacts. Type, colour, grid, and motion are designed together and documented, so a brand holds its shape across print, digital, and social long after the launch — and a team can run it without a designer in the room for every post.
A brand that only works in the hands of its designer hasn’t finished being designed.
Two years in, the work has run from infrastructure and automotive to hospitality and government-backed cultural events: NRCC, GeoShield, JW Marriott Riyadh, and UN Tourism with the Saudi Ministry of Tourism. Identity, campaign, film, and the long bilingual documents most designers avoid. I want more of the work where strategy and craft are the same conversation.
Based inRiyadh, Saudi Arabia
LanguagesArabic — native · English — professional working proficiency
FocusBrand systems · Motion · Campaign design
Available forFreelance projects & creative collaborations
Adobe Certified Professional · Riyadh, Saudi Arabia
Apr 2026 — Present
Riyadh, Saudi Arabia
Najd Roads Contracting Co. (NRCC)
2026
Riyadh, Saudi Arabia
GeoShield Window Film
Aug 2024 — Present
Saudi Arabia
Freelance / Self-employed
Oct 2025 — Nov 2025
Riyadh, Saudi Arabia
UN Tourism · in collaboration with the Saudi Ministry of Tourism
Motion graphics · Video editing · Print production
Contact me
Let’s build brands that people remember.
Available for freelance projects, brand identity, visual systems, and creative collaborations.
What I solve, and what you receive
Logo systems, type and colour systems, and written guidelines. You get one visual language that holds together on a billboard and on a phone screen.
Ai · Ps · Id
Logo animation, kinetic typography, social motion, explainer animation, and broadcast packages. Motion treated as a property of the identity, not a service bolted on after.
Ae · Pr
Narrative editing, colour grading, sound sync, and format adaptation — one shoot turned into every cut the campaign needs.
Pr · Resolve
Key visuals built once and adapted across every placement, from out-of-home to paid social, without the idea falling apart at the smallest size.
Ps · Ai · Id
Platform-native systems and template architecture, so a team can publish on brand every day without a designer in the loop for every post.
Ai · Ps · Ae
Reports, decks, and layout systems that stay readable at length — built for print production as well as screen.
Id · Ai
Tools
Photoshop · Illustrator · After Effects · Premiere Pro · InDesign · DaVinci Resolve · Figma [CONFIRM EACH — delete any not used]
Hospitality · Infrastructure · Automotive · Retail · Culture
JW Marriott RiyadhNRCC · Najd Roads ContractingRoads General AuthorityGeoShieldBRLANT Business ServicesArdhatakUN Tourism RiyadhRecafMatmoreGet TicketDearSubUltraEdgeAreaqTanafasAthenaAbeer’s KitchenJW SteakhouseRiyadh Season
[CONFIRM CLIENT LIST — remove any project that was speculative, unreleased, or produced under another studio’s name.]
[ADD ONE WRITTEN CASE STUDY — take a single project apart: the problem in business terms, the strategy, the system, the outcome. The work above proves execution; a written case study is what proves judgement, and it is the difference between being hired to make things and being hired to decide things.]
Four keyframes
Key 01
What is the actual communication problem, who has to act on it, and what is currently getting in the way. Nothing gets designed before this is written down.
Key 02
Audience, tone, and the one idea the identity has to carry. This is the part that makes every later decision defensible instead of a matter of taste.
Key 03
Type, colour, grid, logo construction, and motion principles — designed together, so the identity behaves the same whether it is still or moving.
Key 04
Applications, templates, and guidelines your team can run without me. A system that needs its designer present has not finished being designed.
Eight bodies of work · Identity, motion, campaign, editorial
◆ Key 02 · Logo design · Marks
Six marks across hospitality, ticketing, technology, and heritage. Each one is drawn for the smallest use it will ever get — an app icon, a badge, an embroidered polo — before it is judged at poster size.
Role DesignerTools Illustrator
◆ Key 01 · Brand identity · Collateral · Editorial
BRLANT runs corporate events and exhibitions, and needed to look as considered as the events it delivers. One identity — mark, colour, Arabic and Latin type — carried through stationery, badges, the exhibition stand, and a bilingual company profile.
Role Brand identity, art directionTools Illustrator · Photoshop · InDesign
Event badge · lanyard
◆ Key 05 · Social systems · Content design
Ongoing content for NRCC, GeoShield, JW Marriott Riyadh, Recaf, and others. Built as systems rather than one-off posts — fixed type, fixed grid, fixed treatment — so a team can publish every day without the feed drifting.
Role Designer, art directionTools Photoshop · Illustrator · After Effects
◆ Key 06 · Editorial · Bilingual documents
Bilingual company profiles and technical proposals for NRCC, Ardhatak, and UN Tourism Riyadh. Long documents that have to stay readable at length and hold attention through fifty pages of specification.
Role Designer, layout systemTools InDesign · Illustrator · Photoshop
◆ Key 07 · Key visuals · Print · Campaign
Campaign visuals for JW Steakhouse, Abeer’s Kitchen, Riyadh Season, and JW Marriott — one idea built to hold from a printed A0 down to a phone-sized crop.
Role Designer, art directionTools Photoshop · Illustrator · InDesign
JW Steakhouse · Tomahawk for two
Abeer’s Kitchen
Poster study
Riyadh Season · key visual
◆ Key 03 · Motion graphics · Brand animation
Brand animation and short-form film for GeoShield, Areaq, and others. Motion is designed as part of the identity rather than added afterwards — same type, same easing, same colour behaviour — so a five-second vertical cut still reads as the brand.
Role Motion designerTools After Effects · Premiere Pro
Areaq · brand animation
GeoShield · vertical film
◆ Key 04 · Video editing · Colour · Post
Long-form brand film and the vertical cuts that came out of the same footage — edited, graded, and delivered in every ratio the campaign needed, so one shoot covers the film, the reel, and the TikTok.
Role Editor, colouristTools Premiere Pro · DaVinci Resolve · After Effects
Tanafas · brand film · 5:16
◆ Key 08 · Banners · Adaptation
Web and stand banners for Get Ticket, Matmore, and JW Marriott, at ratios up to 5.85:1 — the format where most designs fall apart, because the idea has to survive being 320 pixels tall.
Role DesignerTools Photoshop · Illustrator
Scope, not packages
Logo system, type and colour system, grid, motion principles, and written guidelines — designed as one thing so the brand behaves consistently everywhere it appears.
Deliverables: logo suite · guidelines · templates · motion principles
Typical scope: [ADD TIMELINE]
Logo animation, kinetic typography, social motion, and edited film — including grading and format adaptation, so one production covers every placement.
Deliverables: master cut · platform versions · animated brand assets
Typical scope: [ADD TIMELINE]
A key visual and the full adaptation set behind it — out-of-home, print, paid social, and motion cutdowns built from a single idea.
Deliverables: key visual · adaptation set · production files
Typical scope: [ADD TIMELINE]
A standing arrangement for teams publishing continuously: templates maintained, campaigns designed as they come, and the system kept coherent as it grows.
Deliverables: agreed monthly scope · maintained template library
Typical scope: [ADD TIMELINE]
Every project scopes differently.
Start a conversation00:04:12:00 · ◆ End
Open to full-time roles, freelance projects, and collaborations. [ADD ONE LINE ON THE WORK YOU WANT.]
[ADD RESPONSE TIME — e.g. Replies within 24 hours]
Nawaf Alamri — Brand & Motion Designer
Riyadh, Saudi Arabia